I help busy founders and teams organise their CRM, respond to leads faster, and automate their workflows so no opportunity slips through the cracks.
What I Bring
Specialised operations support from CRM setup to full workflow automation.
My Approach
Whether it is week one or year three, this is what working with me looks like.
I take time to understand your tools, your team, and your gaps. Proper onboarding means I hit the ground running, not asking basic questions in week three.
Once I understand your business, I execute with ownership. I bring structure and initiative so you spend less time managing and more time growing.
I flag issues before they become urgent. You hear from me with updates and solutions, not just when something goes wrong.
I adapt as your business evolves. Whether you need a specific project done or ongoing operational support, I adjust to what your business needs at each stage.
About Me
I'm Victoria Omoshade O., a Virtual Assistant with over 3 years of experience supporting startups, small businesses, and growing teams. I specialise in CRM setup, customer support systems, and workflow automation — helping you stay organised, respond faster, and never lose track of leads or operations.
From building CRMs from scratch to managing day-to-day operations and setting up multi-step automations, I handle the backend of your business so everything runs efficiently without constant oversight.
I work independently, adapt quickly to new tools, and focus on building systems that save time and reduce manual work. Whether you need a specific project completed or a reliable long-term operations partner, I bring structure, clarity and consistency to your business processes.
Selected Work
Client details are kept confidential. Project names and identifying information have been anonymised.
A client needed a complete lead capture and onboarding system built from scratch inside GoHighLevel. Every enquiry was being handled manually with no structure, no pipeline, and no follow-up process. I designed a branded contact form, built a multi-step automation workflow triggered on form submission, created a 6-stage sales pipeline, configured auto-tagging, lead assignment, internal email notifications, and automated welcome emails. From the moment a lead fills the form, everything runs on its own — zero manual work required from the client.
No lead capture system, no pipeline, no follow-up. Every enquiry required manual handling and leads were being lost with no visibility on status or ownership.
Branded GHL contact form connected to a full automation workflow — auto-tagging, pipeline creation, lead assignment, internal notifications, and a welcome email sequence all firing automatically on form submission.
An early-stage SaaS team was drowning in unanswered requests. Demo enquiries, support tickets, and general questions were all landing in the same place with no system to sort them, no one clearly responsible, and no way to track what had or had not been addressed. I built a 14-step Zapier automation that instantly categorises every incoming request by type, routes it to the right team channel on Slack, sends a tailored Gmail acknowledgement, and logs everything in a live Google Sheets tracker in real time. Zero manual sorting from the team's side.
Requests scattered across Slack, email, and spreadsheets — missed enquiries, slow responses, and no clear ownership across the team.
A 14-step Zapier workflow with three intelligent paths, each triggering a Slack notification, a tailored Gmail response, and an automatic Google Sheets update simultaneously.
A real estate agency had no central system. Leads were coming in from multiple sources with nowhere structured to land, tenant complaints were logged informally or not at all, and the sales team had no visibility into deal progress or follow-up status. I built their entire operations infrastructure: a HubSpot CRM with contact segmentation, a Freshdesk inbox for tenant support, three Google Sheets trackers covering leads, sales, and complaints, and Make.com automations connecting all tools so data flows automatically.
Leads scattered across emails, tenant complaints going untracked, no visibility into sales activity or follow-ups.
Full HubSpot CRM setup, Freshdesk configuration, three Google Sheets trackers, and Make.com automations connecting everything into one seamless system.
A coaching business had been collecting lead data for months but could not use it. The CRM export was full of duplicate records, inconsistent formatting, missing emails, and status labels that contradicted each other. Nobody could tell which leads were new, which had been contacted, or which had gone cold. I conducted a full audit, removed all duplicates, standardised every field, and rebuilt the data into a clean colour-coded tracker with a live pipeline dashboard that auto-calculates lead counts by source and status.
Unreliable data with duplicates, inconsistent formatting, and conflicting status labels made it impossible to track leads or make informed decisions.
Full data audit, duplicate removal, field standardisation, a colour-coded clean tracker, and an auto-updating dashboard built with COUNTIF formulas.
A consulting firm was losing clients in the first 30 days not because of bad service, but because the onboarding experience was inconsistent. Welcome emails were missed, calls were scheduled late, and there was no visibility into where each client stood. I designed a complete 30-day onboarding system: a live colour-coded tracker for 10 clients, a 10-touchpoint automated email sequence from Day 0 to Day 30, and a 17-step SOP documenting every action, owner, and timeline.
Inconsistent onboarding, missed welcome emails, late-booked calls, and no tracking of where each client was in their first 30 days.
A live client tracker, a 30-day automated email sequence via Zapier and Gmail, and a 17-step SOP with owners, timelines, and status for every stage.
Designed and published a clean, functional website for a small baking business — a professional online presence with clear navigation, product showcase, and contact options. Built end to end using Google Sites.
Create a credible online presence that showcases products clearly and allows customers to reach out with ease.
A multi-page website with homepage, product gallery, about section, and contact page — clean layout, mobile-friendly, and live on the web.
Client Feedback
Shared with permission. Names and identifying details kept confidential.
Working with Victoria felt effortless. I sent her tasks half-explained and she still came back with exactly what I needed — sometimes better than what I had in mind. Very detail-oriented without making it a big deal.
I was not sure what to expect honestly, but she just got it. Understood my business fast, asked the right questions, and delivered. Our whole backend runs differently now and I barely had to chase her for anything.
Professional Background
Managing CRM records, handling customer support tickets, and coordinating admin operations for a fast-paced technical services company. Responsible for daily inbox management, data entry accuracy, and ensuring no client request goes unresolved.
Managed high-volume CRM data across multiple asset portfolios, coordinated scheduling for board-level meetings, validated client records, and produced weekly performance reports used in executive decision-making.
Built and maintained client data trackers, generated reports for the leadership team, and provided admin and operational support across student onboarding and programme delivery workflows.
Managed end-to-end customer communication, maintained CRM records, and processed orders across 1,000+ accounts in a high-volume pharmaceutical environment. First point of contact for client enquiries and complaints.
Credentials
Verified credentials for tools I use every day on the job.
Efficiency is doing things right. Effectiveness is doing the right things.
Peter Drucker
Let's Work Together
If your CRM is a mess, your inbox is unmanageable, or you need a reliable operations partner to handle the backend — reach out below.
Or reach out directly: [email protected]
Explore More Work on Google DriveI prioritise quality and clear communication. If something is not working, we address it early and adjust to ensure the result meets your expectations.
